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Analyzer I
Promotional Copy Analyzer

Do you want to Increase visitors/reply rate or conversion/closing ratio?  Do you have the underperforming stats pinpointed?  Now do you want to change your text?  A proven Integrated Marketing Communication messaging process from the renown book "IMC the Next Generation" by Don and Heidi Shultz and Analyzer I help you identify core branding messaging and "power words"  for crucial promotional areas that begin unlocking the "buying code" of potential customers. To find out how this process and software could help you read on:

Some key words (meta tag) or phrases (banner or direct mailer) research might use already searched words (interest data not buying data), similar spelled key words, counting, matching or old published thesaurus data for copy development.  Others might use focus groups or online surveys for direct mail or commercial copy.  These sources and methods are looking for and based on other scopes and old data and do not focus on "power words" for head lines, tag lines, call to actions and meta tags that require results (visitors/reply rate or conversion/closing ratio).   

 To get a better idea of this proven process for finding new key words, emotional lexicons and grabbers with the IMC messaging process and software download the zipped IMC messaging process  document.  It includes how the software is used.  Go over it and then download a demo of the software below and write a new meta tag or call to action and split test it-with a specific target audience.  In hours you could be increasing visitors to a new landing page.


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IMC Messaging Process and
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Analyzer Suite

Do you consider space, number of characters or key words, conversion factor, links, downloads, pathways, funneling,  pipelines, webstats or exitways?  Do you interact with stats and content?  Build your wordsmithing skills with Analyzer I for that ultimate path.  After the foundational structure and base messaging is in place, key words, grabbers, call to actions and value propositions that you thought were important become secondary to "power words."    Start a new funnel today.

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This software solution fuels online and offline integrated marketing, data discovery, testing and targeting and more.  As you know, "the" writing standard for promotional copy has always been "What do customers want?" or is it a need? or feature? a benefit? or something beyond?  Analyzer I  gets to these writing issues and enhances a proven IMC messaging process by comparing, filtering, contrasting and ranking high-volumes of data for more precise word analysis!  Stop guessing about promotional copy-Today!  


Unlocking "the" code begins with the "right" questions, data collection points etc...  Take a fresh look at online and offline promotional copy with a proven process.  Ask us about starting messaging  intelligence that integrates with existing website (s) and campaigns.  Don't try writing new copy or enhancing old without Analyzer I-you'll loose in todays highly competitive market place.

Download demo of software and IMC Messaging Process We provide business optimization services.


Analyzer I is used along with the IMC messaging process for comparing, contrasting and ranking high volumes of data for indepth analysis.  No human mind could crunch all the data along with analyzing it for finding "power words" to increase conversion factor or closing ratio.  Try doing it with pencil, pad and calculator (some still do), for interpreting high volumes of data.  Don't leave key words or value propositions to chance!   Download a demo.
Analyzer I is not like Microsoft's fog index, Webster's thesaurus or key density ratings but assists you with finding potential customer's "buying code" -the kindle for the inner fire. This proven process unfolds "needs" and the word keys that dictate action. 
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There are plenty of writing, se and seo tools out there…the key is to have the "right" one along with a proven messaging process that is advancing the lead and getting a better response.  This is not a fog index, grammar or spell checking tool.  If your team is creating core messaging for a website or concern and looking for call to actions, benefit statements, headlines, key words or value propositions for a new launch…get them online with Web Analyzer.  


I invite you to try our specialized  high-volume data analysis software to find "word keys" (not key words) that begin unlocking potential customers' buying code.  More about Services

Don't let anyone (SEO, copywriter, researcher, marketer, yellow page ad salesperson, web site designer, advertising company or professional writer) say that she or he could write your copy single-handedly.  Without Analyzer I, they will not have what it takes to unlock buying code of the target audience.  This tool does not write promotional copy, check grammar and spelling nor replace creativity.  Start today with this proven process and tool for optimizing your promotional web or offline copy.

Ask us how we help you map-out the mind of potential customers with consumer and competitive intelligence.  We show you how to use current buying data not old interest data for crucial decisions.  We make simple things wonderful.   

When enhancing campaigns, creating branding messaging or writing promotional copy (online or offline) no human mind could possibly do it alone.  Make sure you have the right software tools, data and processes before going to the job.   See other tools that measure core communication activies that create cash flow and business value.





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